MacVoices #1006: The Road to Macworld – Peter Cohen Profiles The iPhone App Business Development and Marketing Symposium

On The Road to Macworld 2010, Peter Cohen, Executive Editor of The Loop, gives us a preview of one of the Market Symposiums at the show, iPhone App Business Development and Marketing. With recent reports of Apple’s app dominance, more developers are looking at what it takes to be successful in the iPhone app arena. Peter’s panel will draw on industry experts to reveal best practices for getting your app priced properly, seen by users and media, and building a sustainable business in iPhone development. Peter summarizes why getting it right is so important, and why this is the first and best place to learn all about it. Peter also talks about his participation in the Angry Mac Bastards session on the show floor, and the characteristics that make Macworld a unique session.

The Road to Macworld 2010 is a special MacVoices series produced in partnership with Macworld to preview some of the exhibitors and presentations at Macworld 2010 in San Francisco from February 9 – 13 at the Moscone Convention Center.


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Peter Cohen on Twitter

iPhone App Business Development and Marketing

Angry Mac Bastards session

Macworld Expo 2010: Success story or a disaster waiting to happen by Jim Dalrymple on The Loop

Chuck Joiner: The value of Macworld 2010 by Chuck Joiner on The Loop

Angry Mac Bastards