Dave Dederer, one of the founding members of the Presidents of the United States of America and now Vice President of Business Development for Melodeo, talks about their new iPhone app that changes the game in music access and delivery. Offering streaming access to the Presidents’ catalog and more, one-click buying, and opportunities to receive custom, exclusive content, the app is the first of what Dave hopes will become the go-to smartphone promotion and distribution platform. Dave talks about his background in the music business, his views on music distribution and marketing, and why he believes his model can thrive while so many others are not meeting the challenges of today’s connected, digital marketplace.
Links:
The President’s Music – PUSA iPhone app on the iTunes Store
Presidents of the United States of America on MySpace
Dave’s email: ddederer at melodeo.com