MacJury #1203: How Exhibitors Can Get The Most Out of Trade Shows Like Macworld | iWorld


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Now that the dust has settled from Macworld | iWorld 2012, The MacJury convened to discuss the successful and not-so-successful exhibitor presences at the show, to give exhibitors at future trade shows some examples of what to do and not to do. From pre-show communications to booth design to business card design, perspective is provided, recommendations offered, and judgement rendered by the panel of Jean Macdonald, Jeff Gamet, Mark Fuccio and host Chuck Joiner.


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Chuck Joiner is the producer and host of MacVoices, MacVoicesTV, MacNotables and The MacJury, a group of shows and web sites that make up The MacVoices Group, and is part ofMacLevelTen . You can catch up with what he’s doing by following him on Twitter, friending him on Facebook, or circling him on Google+.

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MacLevelTen – The Mac Media Group

Jean MacDonald is a partner and head of Marketing and PR at Smile, developers of PDFpen and TextExpander, as well as an active member of the tech community. A would-be rock ‘n roll star, you can follow all of Jean’s exploits on her Twitter stream.

Jeff Gamet is the Managing Editor for The Mac Observer, and the author of Fresh Brewed Tales, a chronicle of Jeff’s strange adventures at coffee shops. You can find his regular updates on Twitter.

Mark Fuccio is the co-founder of Tactics Sells High Tech, a consulting firm specializing in helping companies find their market sweet spot to become most profitable as quickly as possible. A former Senior Director, Products and Markets for Drobo, Mark loves business, especially the high tech business. Follow him on Twitter.

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