MacVoices #18146: WWDC/AltConf – Josh Michaels of Jetson Creative On Software Marketing Failures

At AltConf in San Joseone of the more unusual sessions came from Josh Michaels of Jetson Creative, who really put himself on the firing line by examining some of his own marketing failures as object lessons for other developers in attendance. Josh shares some of those failures, including his own story of having an app Sherlocked at this year’s WWDC. Lots of lessons in this interview.

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Show Notes:

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