On The Road to Macworld Expo, Julio Ojeda-Zapata talks about his new book, Twitter Means Business: How Microblogging Can Help or Hurt Your Company, and offers some advice for vendors who will be trying to effectively utilize the popular real-time microblogging system, both for Expo show-goers as well as those who will be watching from home. Julio talks about how the book idea came about and some of his own experiences in the Twitterverse.Twitter has created an opportunity for a shift in customer serivce, and Julio discusses some of the people who are using Twitter to their benefit and the benefit of their customers.
MacVoices #8141: The Road to Macworld Expo – Leo Laporte Discusses New Media, Old Media and the Speed of Change
The host of This Week in Tech, MacBreak Weekly and so many more we lose count, Leo Laporte, will be the featured speaker on Thursday morning at Macworld Conference & Expo. Leo joins us on The Road to Macworld Expo to talk about why Macworld Expo week is so special from a community perspective, and developments in media creation and distribution. Leo discusses the blurring lines between audience and creator, the evolving role of feedback, and why it can be so challenging. Leo also offers perspectives on why some forms of media distribution may be over before they start, his biggest asset as a new media personality, and the responsibility that comes with visibility.
The Road to Macworld Expo is a special MacVoices series produced in partnership with Macworld Conference & Expo to preview some of the exhibitors, speakers and presentations at Macworld Conference & Expo 2009 in San Francisco from January 5-9 at the Moscone Convention Center.
MacVoices #8140 – Bradley Jefferson of Animoto Discusses Doing Something New With Your Digital Photos
Want to do something new with all those digital photos you’ve been taking? You need to check out Animoto. Bradley Jefferson, the CEO and co-founder of Animoto discusses the genesis of their service and how it delivers sophisticated video production values in a simple-to-use interface. Brad covers how Animoto works, both for the user and behind the scenes, explains why they are a poster-child for cloud computing, and why it can be viewed as a next-generation digital storytelling tool that can be used by anyone. But Animoto isn’t just about making you look good. Brad talks about how professional photographers and those who utilize images for business have embraced Animoto, how the service is being used in the classroom and beyond.
MacVoices #8139: The Road to Macworld Expo: Michael Simmons of Cultured Code Discusses the Task Manager, Things
One of the brand new exhibitors at Macworld Conference and Expo this year will be Cultured Code, the maker of the task management software, Things. Michael Simmons, the Marketing Director for Cultured Code discusses both the desktop and iPhone versions of Things. Even though in public preview, with version 1.0 to be introduced at Expo, Things has been in development for two years, and has already branched off to the iPhone, making it a complete task management solution. Michael explains the key features and concepts of Things, why they do and don’t consider it a Getting Things Done (GTD) application, and how they tapped their community for suggestions and improvements, even before the formal software release.
The Road to Macworld Expo is a special MacVoices series produced in partnership with Macworld Conference & Expo to preview some of the exhibitors, speakers and presentations at Macworld Conference & Expo 2009 in San Francisco from January 5-9 at the Moscone Convention Center.
MacVoices #8138: The Road to Macworld Expo: Michael Horton Talks Up The 8th Annual Final Cut Pro SuperMeet
Michael Horton, organizer of the Final Cut Pro User Group SuperMeet at Macworld Conference & Expo, profiles this year’s event in San Francisco. Mike talks about why the SuperMeet supplements but doesn’t compete with Macworld Expo, why Apple will be there, and why their rapid-fire presentation format works so well. While 2009 will mark the 8th gathering of FCP gurus and filmmakers at Expo, Mike makes it clear that the event is for everyone, not just the experts, by reviewing the most recent FCP SuperMeet in Amsterdam, and the enthusiasm that results from these events. But if you want to attend, you’d better pay attention now; the SuperMeets always sell out.
The Road to Macworld Expo is a special MacVoices series produced in partnership with Macworld Conference & Expo to preview some of the exhibitors, speakers and presentations at Macworld Conference & Expo 2009 in San Francisco from January 5-9 at the Moscone Convention Center.